Special Pharma Session Overview (1.5 Days)
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The College for Value Based Purchasing of Health Benefits was created in 2004 to help employee benefit managers meet the growing challenges of providing high quality health benefits and managing rising benefit costs. The College offers a practical, intensive program that focuses on benefits purchasing techniques and skills that emphasize improving the value, quality-cost ratio, and effectiveness of health care services purchased on behalf of employees. Since its inception, the program has held 14 sessions. Class size is capped at 40 registrants per session to ensure a personalized approach to learning.
For the first time, the College is convening a special one-and-a-half-day session, developed especially for organizations that seek to work effectively with employers in order to help them improve the value of their health benefits. This program will present the College curriculum in a format that emphasizes how account managers and others in pharmaceutical, biotech, disease management, and other industrial settings effectively work with employers, address their most pressing needs, and improve relations with this important customer base.
Program Structure
Each regional training program offered by the College is limited in size to ensure that attendees have an opportunity to interact with faculty and customize learning to their individual company’s needs. The training program is administered through didactic and small group discussion sessions.
Course Objectives
Attendees of this special session of the College for Value Based Purchasing of Health Benefits will be able to:
- Describe how the health care system operates today and why a value based approach to employee health benefit purchasing is needed;
- Use knowledge and skills acquired in the program to better understand the challenges employers are facing and offer value-added service to these customers;
- Identify tools and resources available to employers in facing their high-priority issues, including bending the health care spending curve, implementing a culture of wellness, engaging consumers in health care decisionmaking, and accessing and understanding their health spending data;
- Help customers develop plans to monitor the impact of benefit purchasing decisions on costs, quality, and value of health benefits;
- Access information resources, business coalitions and other regional and national organizations to support benefit purchasing goals.
Who Should Attend
This special session of the College is enrolling representatives of industry who work with employee benefit purchasers or are developing an employer/purchaser strategy. Those individuals who are currently account managers, strategic planning directors, policy analysts, or other representatives of pharmaceutical and other health service industries are encouraged to enroll.